Customer Feedback Automation

Automated AmazonReview & Feedback Management

Automates Amazon customer review requests, enabling sellers to efficiently manage feedback, track responses, and gain insights to enhance customer satisfaction.

$1.2M+
Revenue Impact
95%
Response Rate
50k+
Reviews Collected
Amazon Review Feedback

Project Overview

The Review Feedback System automates Amazon customer review requests, enabling sellers to efficiently manage and monitor feedback from their customers. It helps businesses send personalized and timely review requests, track customer responses, and analyze feedback to enhance products and services. The system also allows Amazon sellers to submit their own feedback directly, providing a streamlined way to gather and manage customer opinions and improve overall satisfaction.

Key Challenges

  • Timely Review Requests – Ensuring review requests are sent within the allowed time window.
  • API Rate Limits – Handling Amazon API restrictions without disruption.
  • Order Data Volume – Processing and managing large datasets of customer orders.
  • Feedback Tracking Accuracy – Maintaining precise status updates across thousands of requests.
  • Seller Credential Security – Protecting sensitive login and authentication data.

Our Solutions

  • Automated Scheduling – Cron-based scheduling system ensures timely review requests.
  • API Compliance – Intelligent throttling and delay logic to respect Amazon rate limits.
  • Scalable Data Handling – Optimized queries and indexing for high-volume order processing.
  • Real-Time Tracking – Status flags (Pending, Sent, Completed) ensure accuracy in feedback monitoring.
  • Secure Authentication – JWT-based credential management for strong data security.

Key Differentiators & Client Value

Efficiency & Time-Saving

Automates repetitive tasks, reducing manual effort.

Improved Customer Engagement

Timely review requests increase response rates.

Accurate Order Tracking

Detailed order status updates for better monitoring.

Enhanced Data Management

Quick access to orders via filters and search.

Security & Compliance

Secure credential storage and API compliance.

Scalability

Handles large order volumes without manual intervention.

Customizability

Flexible settings for tailored review requests.

Auditability

Logs feedback requests for traceability and compliance.

Project Details

Duration
2 months
Team Size
5 members
Status
Completed

Technologies Used

Amazon SP API
React.js
NodeJs
MongoDB
Express
JWT
PM2

Project Stats

Views15k
Likes1.8k
Clients80+

Core Functionality & Intelligence

1. Orders Management

Centralized control over customer orders with smart filtering and tracking:

  • Search, view, and filter all customer orders in one place
  • Track details like Order ID, buyer info, items, and shipping
  • Highlight and flag orders eligible for feedback requests

Simplifies order monitoring and ensures timely review follow-ups.

2. Search & Filtering

Order Search

  • • Search by Order ID, buyer email, product name, or ASIN
  • • Get instant, accurate results for faster navigation

Advanced Filters

  • • Apply date ranges, marketplace filters, and fulfillment types
  • • Quickly narrow down results with dynamic filtering

Enables fast discovery of specific orders, saving time and boosting efficiency.

3. Marketplace Integration

Multi-Marketplace Support

  • • Integrates with Amazon US, IN, UK, and other regions
  • • Adapts to marketplace-specific rules and data formats

Unified Order Tracking

  • • Tracks orders seamlessly across multiple platforms
  • • Ensures consistent and reliable feedback collection

Provides centralized visibility across marketplaces, simplifying global operations.

4. Action Controls

Request Management

  • • View and manage request status (Pending, Sent)
  • • Manually trigger feedback requests when needed

Status Monitoring

  • • Monitor all active requests at a glance
  • • Get real-time updates on request progress

Empowers sellers with full control and visibility over review request actions.

5. Credentials Management

Secure Storage

  • • Safely stores Client ID, Client Secret, and Seller ID
  • • Uses JWT encryption for authentication and validation

API Access

  • • Provides secure access to order fetching and feedback requests
  • • Fully compliant with Amazon SP-API security standards

Ensures sensitive seller credentials are protected while enabling seamless API operations.

6. Settings Configuration

Customization

  • • Update profile details and marketplace preferences
  • • Define custom rules for order matching and eligibility

Automation Control

  • • Enable or disable automated scheduling as needed
  • • Configure review request intervals and timing

Provides flexibility to tailor system behavior, balancing automation with business-specific needs.

7. Automated Review Requests

Scheduling

  • • Configure one-time or recurring review request schedules
  • • Automate follow-ups with intelligent timing

Personalization

  • • Send personalized review requests tailored to orders
  • • Improve engagement and increase response rates

Compliance & Efficiency

  • • Adheres to Amazon’s review request policies
  • • Optimized scheduling to avoid API rate limit issues

Ensures timely, personalized, and policy-compliant review requests that scale with order volume.

8. Automated Cron Jobs

Background Automation

  • • Sends feedback requests via scheduled jobs
  • • Uses secure API authentication

API Compliance

  • • Implements throttling to avoid API limits
  • • Tracks requests with isNeedToSend/isSent flags

Critical System Components

1. Review Request Automation

Automated Scheduling

Automatically schedules review requests and follow-ups to ensure timely engagement.

Personalization

Sends tailored requests for each customer, increasing the likelihood of responses.

API Integration

Securely connects with Amazon SP API to send requests and track statuses in real-time.

Compliance & Efficiency

Ensures adherence to Amazon guidelines while avoiding API rate limit issues.

2. Order Management Engine

Order Tracking

Monitors order details including Order ID, buyer email, items, and shipping methods for complete visibility.

Search & Filters

Quickly locate orders using multiple search criteria and advanced filters such as date ranges and marketplaces.

Eligibility Check

Automatically identifies orders that are eligible for review requests while preventing duplicates or ineligible entries.

Compliance & Accuracy

Ensures all order data is accurate and adheres to marketplace guidelines for smooth feedback management.

3. Feedback Analytics & Reporting

Insights Generation

Analyzes customer reviews to uncover actionable insights for product enhancements and service improvements.

Reporting Tools

Generates detailed reports for audits, performance tracking, and strategic decision-making.

Data Visualization

Presents trends, metrics, and review statistics in interactive, easy-to-read dashboards for better understanding.

Feedback Trends & Alerts

Highlights emerging feedback patterns and triggers alerts for critical issues requiring immediate action.

Technology Stack

Built with cutting-edge technologies to ensure scalability, performance, and reliability for customer feedback automation.

Frontend

React.js
Dynamic UI framework
TypeScript
Type-safe development
Tailwind CSS
Utility-first styling

Backend

Node.js
Scalable runtime
Express.js
Web framework
MongoDB
NoSQL database
JWT
Secure authentication
PM2
Process management

Cloud & DevOps

AWS
Cloud infrastructure
Docker
Containerization

Scheduler Integrations and Reporting

node-cron
Task scheduling and automation
morgan
HTTP request logging and analytics

Ready to Boost Your Customer Feedback?

Let’s discuss how our Review Feedback System can enhance customer engagement and streamline feedback collection.